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Dunhill: Difference between revisions
→New Phase - Duke Street Era
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Alfred did not know much about the tobacco business but was learning as he dealt with his clients. Of keen sensitivity, he soon realized that most of the pipes available on the market were of low quality and that he could market better quality products at twice the price. In the early days, Alfred faced some financial problems, like most traders at the beginning of their ventures. His tobacco shop wasn't the only one in the area. There was strong competition, but his competitors lacked quality offerings. Alfred exploited this market deficiency, establishing a new standard of quality and service. | Alfred did not know much about the tobacco business but was learning as he dealt with his clients. Of keen sensitivity, he soon realized that most of the pipes available on the market were of low quality and that he could market better quality products at twice the price. In the early days, Alfred faced some financial problems, like most traders at the beginning of their ventures. His tobacco shop wasn't the only one in the area. There was strong competition, but his competitors lacked quality offerings. Alfred exploited this market deficiency, establishing a new standard of quality and service. | ||
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At first, the focus was on tobaccos. As he defined in his first catalog, published in 1910, called "About Smoke ", he was an expert in making blends, which he exhibited prominently in his entry window: "Tobacco specialist". Alfred Dunhill was a born merchant, and when he opened his first tobacco shop, he knew exactly where he wanted it to go. | <center><font size="3">[[File:Aspas-copy.png|40px]]'''I started in ignorance, and I learned everything from them: business is that.[[File:Aspas.png|40px]]</font> Alfred Dunhill.'''</center> | ||
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In the following images - probably taken by Alfred, we have his three assistants (Bill Carter on the left, Mr. Jelley and Mr. McEwan) with whom he shared the tasks. He used to go to the store every day in the afternoon. The second color image (the third in order), is part of Dunhill's Centennial commemoration Set of 2007. | At first, the focus was on tobaccos. As he defined in his first catalog, published in 1910, called "About Smoke ", he was an expert in making blends, which he exhibited prominently in his entry window: "Tobacco specialist". Alfred Dunhill was a born merchant, and when he opened his first tobacco shop, he knew exactly where he wanted it to go. In the following images - probably taken by Alfred, we have his three assistants (Bill Carter on the left, Mr. Jelley and Mr. McEwan) with whom he shared the tasks. He used to go to the store every day in the afternoon. The second color image (the third in order), is part of Dunhill's Centennial commemoration Set of 2007. | ||
<gallery mode="packed-hover" widths=200px heights=200px> | <gallery mode="packed-hover" widths=200px heights=200px> | ||
File:Ds1.jpg|© Alfred Dunhill Ltd | File:Ds1.jpg|© Alfred Dunhill Ltd | ||