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Dunhill: Difference between revisions
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Each customer could come and create his own recipe, noted in a little book entitled “My Mixture.” This is a prime example of Dunhill’s ability to tailor itself to the customer’s needs. Developed in 1907, the Mixtures guide by Alfred Dunhill, the "My Mixture Book ", came to count 36,700 variations. Always attentive to the details, he talked to all the customers and noted the preferences with precise indications. | Each customer could come and create his own recipe, noted in a little book entitled “My Mixture.” This is a prime example of Dunhill’s ability to tailor itself to the customer’s needs. Developed in 1907, the Mixtures guide by Alfred Dunhill, the "My Mixture Book ", came to count 36,700 variations<ref name=balfour9>Balfour, Michael. (1992). Alfred Dunhill, One Hundred Years and More (p.49). London, Weidenfield and Nicolson.</ref>. Always attentive to the details, he talked to all the customers and noted the preferences with precise indications. | ||
<blockquote><q>Whatever the tastes of customers, the tobacco desk can cope, for it offers a unique hand blending service. Each customer can create their own mixture. Each order is written into an enormous book that sits behind the desk. The ‘My Mixture’ book was begun by Alfred Dunhill shortly after he opened the shop, and contains the personal blends of some of London’s most notable figures, including various Kings and Queens (including Queen Victoria), Rudyard Kipling and JB Priestley. Despite suffering bomb damage during the Second World War, it is still very much in use today. A quick glance through the most recent pages reveals an internationally diverse range of customers with very definite tastes.<br> | <blockquote><q>Whatever the tastes of customers, the tobacco desk can cope, for it offers a unique hand blending service. Each customer can create their own mixture. Each order is written into an enormous book that sits behind the desk. The ‘My Mixture’ book was begun by Alfred Dunhill shortly after he opened the shop, and contains the personal blends of some of London’s most notable figures, including various Kings and Queens (including Queen Victoria), Rudyard Kipling and JB Priestley. Despite suffering bomb damage during the Second World War, it is still very much in use today. A quick glance through the most recent pages reveals an internationally diverse range of customers with very definite tastes.<br> | ||