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Dunhill: Difference between revisions
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Each customer could come and create his own recipe, noted in a little book entitled “My Mixture.” This is a prime example of Dunhill’s ability to tailor itself to the customer’s needs. Developed in 1907, the Mixtures guide by Alfred Dunhill, the "My Mixture Book ", came to count 36,700 variations<ref name=balfour9>Balfour, Michael. (1992). Alfred Dunhill, One Hundred Years and More (p.49). London, Weidenfield and Nicolson.</ref>. Always attentive to the details, he talked to all the customers and noted the preferences with precise indications. | Each customer could come and create his own recipe, noted in a little book entitled “My Mixture.” This is a prime example of Dunhill’s ability to tailor itself to the customer’s needs. Developed in 1907, the Mixtures guide by Alfred Dunhill, the "My Mixture Book ", came to count 36,700 variations<ref name=balfour9>Balfour, Michael. (1992). Alfred Dunhill, One Hundred Years and More (p.49). London, Weidenfield and Nicolson.</ref>. Always attentive to the details, he talked to all the customers and noted the preferences with precise indications. | ||
<blockquote><q>Whatever the tastes of customers, the tobacco desk can cope, for it offers a unique hand blending service. Each customer can create their own mixture. Each order is written into an enormous book that sits behind the desk. The ‘My Mixture’ book was begun by Alfred Dunhill shortly after he opened the shop | <blockquote><q>Whatever the tastes of customers, the tobacco desk can cope, for it offers a unique hand blending service. Each customer can create their own mixture. Each order is written into an enormous book that sits behind the desk. The ‘My Mixture’ book was begun by Alfred Dunhill shortly after he opened the shop and contains the personal blends of some of London’s most notable figures, including various Kings and Queens (including Queen Victoria), Rudyard Kipling and JB Priestley. Despite suffering bomb damage during the Second World War, it is still very much in use today. A quick glance through the most recent pages reveals an internationally diverse range of customers with very definite tastes.<br> | ||
The ‘My Mixture’ book symbolises Alfred Dunhill’s smoking products operation, for in the course of serving customers it has become a piece of history itself. Each page of the book seems imbued with Alfred Dunhill’s personality. Indeed, from the pipe manufacturing processes used in Walthamstow to the ambience of the Duke Street shop, Alfred Dunhill the man is visible everywhere.</q> The Worldwide Pipe Smoker's Magazine (1993).<ref name=psm2>Rich, Tim. Vol. 2 (2nd Semester 1993). The Worldwide Pipe Smoker's Magazine (p. 43) [PDF version]. The Netherlands: Magazine Partners[https://pipedia.org/images/0/0e/Dunhillmagit.pdf].</ref></blockquote> | The ‘My Mixture’ book symbolises Alfred Dunhill’s smoking products operation, for in the course of serving customers it has become a piece of history itself. Each page of the book seems imbued with Alfred Dunhill’s personality. Indeed, from the pipe manufacturing processes used in Walthamstow to the ambience of the Duke Street shop, Alfred Dunhill the man is visible everywhere.</q> The Worldwide Pipe Smoker's Magazine (1993).<ref name=psm2>Rich, Tim. Vol. 2 (2nd Semester 1993). The Worldwide Pipe Smoker's Magazine (p. 43) [PDF version]. The Netherlands: Magazine Partners[https://pipedia.org/images/0/0e/Dunhillmagit.pdf].</ref></blockquote> | ||
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[[File:Ef.png|thumb|right|210px| Enquiry Form]] | [[File:Ef.png|thumb|right|210px| Enquiry Form]] | ||
[[File:Admm.jpg|thumb|right|210px|Alfred making a mixture]] | [[File:Admm.jpg|thumb|right|210px|Alfred making a mixture]] | ||
According to Balfour in: "Alfred Dunhill One Hundred Years And More", initially the Tobaccos were obtained from George Dobie & Sons, a manufacturer of blends located in Paisley, west of the Midland Valley in Scotland and also of some cooperatives producing Tobacco. Creating blends is more than just mixing sheets in different proportions. There are techniques to develop a mixture, for example, cooking, roasting, pressing, mattering, etc. and can hardly be made at the shop counter. After five years, in 1912, his youngest brother, Herbert Edward Dunhill (1884-1950), joins the business. He was an insightful merchant and is soon ahead of the company's financial issues (a function he exercises until his death in 1950), allowing Alfred to give his creativity to the development of new products. | According to Balfour in: "Alfred Dunhill One Hundred Years And More", initially the Tobaccos were obtained from George Dobie & Sons, a manufacturer of blends located in Paisley, west of the Midland Valley in Scotland and also of some cooperatives producing Tobacco<ref name=balfour10>Balfour, Michael. (1992). Alfred Dunhill, One Hundred Years and More (p.48). London, Weidenfield and Nicolson.</ref>). Creating blends is more than just mixing sheets in different proportions. There are techniques to develop a mixture, for example, cooking, roasting, pressing, mattering, etc. and can hardly be made at the shop counter. After five years, in 1912, his youngest brother, Herbert Edward Dunhill (1884-1950), joins the business. He was an insightful merchant and is soon ahead of the company's financial issues (a function he exercises until his death in 1950), allowing Alfred to give his creativity to the development of new products. | ||
Alfred was restless and always wanted to hone his products, taking him (in 1912) to leave the blends tailored in the background. This was when Alfred presented his own mixtures "in-house", they were: the "Royal Yacht" (Virginia), "Cuba" (Cigar Leaf) and "Durbar" (Latakia, Oriental/Turkish, Virginia). Products acclaimed up to the present day. | Alfred was restless and always wanted to hone his products, taking him (in 1912) to leave the blends tailored in the background. This was when Alfred presented his own mixtures "in-house", they were: the "Royal Yacht" (Virginia), "Cuba" (Cigar Leaf) and "Durbar" (Latakia, Oriental/Turkish, Virginia). Products acclaimed up to the present day. | ||