Dunhill: Difference between revisions

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Although Alfred Dunhill was brilliant, he certainly did not imagine that this indicative dot would become his trademark. In 1923, Dunhill had to go to the courts to defend his creation, which was being replicated by [[VAUEN]]. There are (unproven) theories that the invention was — in fact, made by Vauen, but Dunhill was successful, while Vauen had to restrict its use to the German and Austrian borders. The White Spot trademark was first registered in 1923, eleven years after its introduction.
Although Alfred Dunhill was brilliant, he certainly did not imagine that this indicative dot would become his trademark. In 1923, Dunhill had to go to the courts to defend his creation, which was being replicated by [[VAUEN]]. There are (unproven) theories that the invention was — in fact, made by Vauen, but Dunhill was successful, while Vauen had to restrict its use to the German and Austrian borders. The White Spot trademark was first registered in 1923, eleven years after its introduction.


<blockquote><q>(...)One small problem emerged, however, as customers could not tell which way up to insert the hand-cut vulcanite mouthpiece of straight pipes into the stems of the pipes. Alfred Dunhill therefore ordered white spots to be placed on the true upper sides of the mouthpieces, and thus a world-famous trademark was created.</q> Balfour, Michael, Alfred Dunhill, One Hundred Years and More (Weidenfield and Nicolson, London, 1992).</blockquote>
<blockquote><q>(...)One small problem emerged, however, as customers could not tell which way up to insert the hand-cut vulcanite mouthpiece of straight pipes into the stems of the pipes. Alfred Dunhill, therefore, ordered white spots to be placed on the true upper sides of the mouthpieces, and thus a world-famous trademark was created.</q> Balfour, Michael, Alfred Dunhill, One Hundred Years and More (Weidenfield and Nicolson, London, 1992).</blockquote>


<blockquote><q>According to Bill Carter, the White Spot was introduced soon after the pipe-making unit was moved in 1912 from 28 Duke Street to 6 Mason’s Yard, about 40 yards down Duke Street on the left. Mason’s Yard is an interesting and ancient enclave. It was originally called St Alban’s Mews, after the Earl of St Albans, whose trustees were granted the freehold of the whole area in 1665 by the Crown. It was probably renamed after Richard Mason who, in the 1730s, was granted a victualler’s license for the house that became the Mason’s Arms.</q> Balfour, Michael, Alfred Dunhill, One Hundred Years and More (Weidenfield and Nicolson, London, 1992)</blockquote>  
<blockquote><q>According to Bill Carter, the White Spot was introduced soon after the pipe-making unit was moved in 1912 from 28 Duke Street to 6 Mason’s Yard, about 40 yards down Duke Street on the left. Mason’s Yard is an interesting and ancient enclave. It was originally called St Alban’s Mews, after the Earl of St Albans, whose trustees were granted the freehold of the whole area in 1665 by the Crown. It was probably renamed after Richard Mason who, in the 1730s, was granted a victualler’s license for the house that became the Mason’s Arms.</q> Balfour, Michael, Alfred Dunhill, One Hundred Years and More (Weidenfield and Nicolson, London, 1992)</blockquote>  
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[[File:Dblackdot.jpeg|thumb|right|90px|Smokingpipes]]
[[File:Dblackdot.jpeg|thumb|right|90px|Smokingpipes]]
This version of spot appears only on the white mouthpieces, for an obvious reason. The stem is made from Erinoid (Again, it's not made from ivory, as many believe) and the White Spot stand out with a delicate black ring. Into it is inserted a vulcanite tenon which in turn pushes into the shank's mortice. We have made contact with the Dunhill's factory and received the following answer:
This version of spot appears only on the white mouthpieces, for an obvious reason. The stem is made from Erinoid (Again, it's not made from ivory, as many believe) and the White Spot stands out with a delicate black ring. Into it is inserted a vulcanite tenon which in turn pushes into the shank's mortice. We have made contact with the Dunhill's factory and received the following answer:
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<center><font size="3">[[File:Aspas-copy.png|40px]]This white mouthpiece was made in our factory. It is made from a material called "Erinoid", a predecessor to Bakelite and we used it for its colour. Until recently we had some stock of the material left.[[File:Aspas.png|40px]]</font> Hener, K. S., Product Line Director - The White Spot Smoker's Accessory Division and Walthamstow site.</center>   
<center><font size="3">[[File:Aspas-copy.png|40px]]This white mouthpiece was made in our factory. It is made from a material called "Erinoid", a predecessor to Bakelite and we used it for its colour. Until recently we had some stock of the material left.[[File:Aspas.png|40px]]</font> Hener, K. S., Product Line Director - The White Spot Smoker's Accessory Division and Walthamstow site.</center>   
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A piece of information about this material, taken from BBC, "A History of the WorId"):  
A piece of information about this material, taken from BBC, "A History of the WorId"):  


<blockquote><q>It would be difficult to imagine a life without plastic. The first plastic was cellulose nitrate developed in the mid-19th Century, which was popular for co||ars and cuffs. The second was Casein hardened with formaldehyde and patented in Britain in 1911. Casein plastic was made under the trade name "Erinoid" at Lightpill Mills in Stroud for about 70 years from 1912. Unlike the later plastics such as Bakelite, Casein plastic could be dyed in many bright colours. It could withstand the rigours of washing and ironing, dry cleaning solvents etc and became popular for buttons and other household goods. It was eventually replaced by oil-based plastics for most uses but is still made today on a small scale for high quality goods.</q></blockquote>
<blockquote><q>It would be difficult to imagine a life without plastic. The first plastic was cellulose nitrate developed in the mid-19th Century, which was popular for co||ars and cuffs. The second was Casein hardened with formaldehyde and patented in Britain in 1911. Casein plastic was made under the trade name "Erinoid" at Lightpill Mills in Stroud for about 70 years from 1912. Unlike the later plastics such as Bakelite, Casein plastic could be dyed in many bright colours. It could withstand the rigours of washing and ironing, dry cleaning solvents etc and became popular for buttons and other household goods. It was eventually replaced by oil-based plastics for most users but is still made today on a small scale for high-quality goods.</q></blockquote>
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'''Note''': All the stems were made by hand until 1976. They have since been machine made due to labor costs.
'''Note''': All the stems were made by hand until 1976. They have since been machine made due to labor costs.