Caminetto: Difference between revisions
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Ironically enough, the increasing demand soon drove Ascorti and Radice to the limits of their production abilities. The brand had been introduced successfully in Germany, and in Italy to some extent. By the end of 1970 more hands were needed. Even Ascorti's elder son, '''Roberto Ascorti''' (born 1958; and the current owner) helped with stamping and shipping the pipes when he was just a schoolboy. The most important employee is '''Cesare Vigano''', who has worked for Caminetto / Ascorti for more than thirty years. To bring about more stability and higher production, Davoli invested a considerable amount of money in modern pipemaking machinery, and in doing so went from distributor to co-owner of Caminetto. By 1973 he held the vast majority of the company's capital. | Ironically enough, the increasing demand soon drove Ascorti and Radice to the limits of their production abilities. The brand had been introduced successfully in Germany, and in Italy to some extent. By the end of 1970 more hands were needed. Even Ascorti's elder son, '''Roberto Ascorti''' (born 1958; and the current owner) helped with stamping and shipping the pipes when he was just a schoolboy. The most important employee is '''Cesare Vigano''', who has worked for Caminetto / Ascorti for more than thirty years. To bring about more stability and higher production, Davoli invested a considerable amount of money in modern pipemaking machinery, and in doing so went from distributor to co-owner of Caminetto. By 1973 he held the vast majority of the company's capital. | ||
The boom continued strongly - especially in the US. Production increased steadily, from 3,000 to 5,000 and then 7,000 pipes being made per year, placing Caminetto at the top of US sales in their market segment. The 1974 | The boom continued strongly - especially in the US. Production increased steadily, from 3,000 to 5,000 and then 7,000 pipes being made per year, placing Caminetto at the top of US sales in their market segment. The 1974 [[Tinder Box]] catalog celebrated Gianni Davoli as "master pipe maker and designer" and "sole creator of Caminetto" without a single mention of Ascorti or Radice! | ||
[[Image:Gianni_1.jpg|left|thumb]][[Image:Gianni_2.jpg|right|thumb]] | [[Image:Gianni_1.jpg|left|thumb]][[Image:Gianni_2.jpg|right|thumb]] | ||