Manhattan Briar Pipe Co.
The Manhattan Briar Pipe Co. was organized in October, 1902 by the American Tobacco Company, under an agreement with the owners of the Brunswick Briar Pipe Company, as a New York corporation. Its initial address was 111 5th Avenue, New York City, and the value of its stock in 1902 was $350,000.00. American Tobacco Company had itself been founded in 1890 by J. B. Duke through a merger between a number of U.S. tobacco companies, and was one of the original twelve members of the Dow Jones Industrial Average in 1896. It was commonly called the "Tobacco Trust".
The majority of the stock in Manhattan Briar Pipe Company was immediately acquired by the American Tobacco Company after the company was organized, but the prior owners retained a controlling minority interest for some years. In October, 1906, however, the American Tobacco Company acquired the remaining shares of stock, and from that point on Manhattan Briar was the pipe making branch of American Tobacco. By 1911, however, American Tobacco had been dissolved in anti-trust litigation, and Manhattan Briar Pipe Co. became a separate concern.
Manhattan Briar Pipe Co. had started operations in 1905 in Jersey City, New Jersey, having taken on a lease for a ten year period in 1905, and maintained a factory at Marion, New Jersey, where the pipes were made. By 1913, former American Tobacco pipe department chair John Glossinger was the president of Manhattan Briar Pipe Company, and began a significant advertising push for high grade pipes, using the slogan "Don't spoil good tobacco by using a poor pipe". It appears from cases having appeared on the estate market that Manhattan also sold meerschaum pipes, most likely rebranded articles originally made by European craftsmen.
After the expiration of the Jersey City lease the Manhattan Briar Pipe Company maintained offices and a factory at 415-425 Greenpoint Avenue, Brooklyn, New York beginning in 1915, evidently under the direction of W. C. Bastian, who had been granted a patent for a chambered pipe stem otherwise seemingly identical to a Peterson P-Lip in 1910. An employee of the company, one J. Gianninoto, was granted a patent for a device meant to permit the emptying of a cuspidor without the mess in early 1918, and the company continues to be listed in local directories through 1921. In 1922 Manhattan Briar was purchased by S.M. Frank and merged into that company.