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= Just One More Thing = <!--T:47--> | = Just One More Thing = <!--T:47--> | ||
== About Patents Era and After == | |||
Among the brand lovers, there are always doubts as to the quality of the pipes and their relationship with the period when it was manufactured. It is often said that Dunhill only manufactured good pipes until mid-1968 and after that, the quality was compromised. In an article called "The Myth of Brand and Maker in Pipesmoking", Dr. Fred Hanna brings to the light of our consideration what might justify this thought. | |||
<blockquote><q>Dunhill is famous for its oil curing techniques and this is believed to be a source of its peculiar and particular taste and flavor characteristics. On the surface this sounds quite neat and tidy. But just a bit of analysis immediately makes such claims quite suspect. Does every Dunhill have that same character? I could find no evidence for this in the tastings that I have done with Dunhills. One vital question concerns when a particular Dunhill pipe was made. Bill Taylor of Ashton pipe fame has remarked that during all the twenty-plus years that he worked for Dunhill, that he never observed any oil applied to a Dunhill bowl. David Field told me on two occasions that he is convinced that oil curing stopped after 1968, and after that Dunhill pipes were quite different. Thus, Dunhills after the mid-1960s do not appear to have been oil cured at all and, on top of that, their bowls seem to have come from different suppliers.</q> Dr. Fred Hanna.</blockquote> | |||
In 1967, Carreras Ltd (Rothmans International) purchased 50% of the Dunhill capital from the company and from members of the family and three of their directors joined the Dunhill board. Is it possible that this new council has defined any administrative measures that have influenced the production of the subsequent products? We have signs of transition in that period, but we don't know if it was for that reason, but it is a possibility that cannot be ruled out. It is also a period that the company begins to reposition itself in the market with male accessories, leaving tobacco-related products in the background. | |||
<center>[[File:Aspas-copy.png|40px]]'''In the 1970s therefore the big expansion began, with the addition to our ‘core’ business of smokers’ products many of the things we were in fact retailing: men’s fashion, jewellery (including writing instruments and watches), fragrance and leather. Our whole distribution arrangements now had to be reorganized. The result was the formation of five different product divisions, each independent with its own management, design team and sales force, and the appointment of different agents for each range. The consequence of this well-planned expansion programme has been dramatic: the previous core business of smokers’ products represented 95% of our sales and profits, with the other 5% being gift merchandise. Now the profile is the reverse.'''[[File:Aspas.png|40px]] Richard Dunhill - Forewords of Balfour, Michael. Alfred Dunhill, One Hundred Years and More (Weidenfield and Nicolson, London, 1992).</center> | |||
== About Dunhill Today == <!--T:48--> | == About Dunhill Today == <!--T:48--> | ||