Translations:GBD/16/en
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The solid demand for GBD pipes also encouraged the management to introduce a number of sub brands designed to win new buyers. We can list such sub brands as follows:
- The City de Luxe (1921) had an inserted star on the stem as trademark and were marketed in England and in France. These pipes were the bestseller of the 5½ Shilling class in the 1930s in Great Britain.
- Reserved for the French market remained the even more favorable GBD brand Marcee, a derivative of Marechal Ruchon & Co. Ltd. that was offered until the 2nd World War and for another one or two years afterwards.
- The Camelia - made in London as a 2½ Shilling line - was only around for a few years.
- Important to mention is also the Riseagle—completely produced in Paris before the wartime for England’s smokers who wanted “a cheap but dependable British made pipe”… one of the most successful 1 Shilling pipes until 1939! The introduction of the luxury impact on the excise tax for pipes after the war put an end to this cheap brand.