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He soon began designing his own pipes (different from the styling we associate with Savinelli today) and arranged their manufacture by local pipemakers in the Varese district of north-west Italy. The pipes became so popular that some were exhibited at the 1881 Esposizione Industriale Italiana (Italian Industrial Exposition)—the precursor to today’s Milan Fair, one of the largest trade fairs in the world. | He soon began designing his own pipes (different from the styling we associate with Savinelli today) and arranged their manufacture by local pipemakers in the Varese district of north-west Italy. The pipes became so popular that some were exhibited at the 1881 Esposizione Industriale Italiana (Italian Industrial Exposition)—the precursor to today’s Milan Fair, one of the largest trade fairs in the world. | ||
<gallery widths=225 caption="A very early example, marked ASM in a triangle with a gold dot on the stem, courtesy Doug Valitchka"> | |||
File:ASM01.jpg | |||
File:ASM07.jpg | |||
File:ASM15.jpg | |||
File:ASM09.jpg | |||
File:ASM13.jpg | |||
File:ASM17.jpg | |||
</gallery> | |||
[[File:Ourhistory1.jpg|thumb]][[File:Achille Savinelli Jr.jpg|thumb|left|150px|Achille Savinelli Jr., courtesy Doug Valitchka]]Achille Sr. spent 14 years cultivating the company and building a strong customer base before passing the reigns to his son, Carlo, who ran the store for the next 50 years. Carlo increased the store’s exposure by building relationships with clients throughout Milan. He knew his customers | [[File:Ourhistory1.jpg|thumb]][[File:Achille Savinelli Jr.jpg|thumb|left|150px|Achille Savinelli Jr., courtesy Doug Valitchka]]Achille Sr. spent 14 years cultivating the company and building a strong customer base before passing the reigns to his son, Carlo, who ran the store for the next 50 years. Carlo increased the store’s exposure by building relationships with clients throughout Milan. He knew his customers | ||