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Members of Wally Frank's "The Pipe of the Month Club" received a new pipe in the mail once a month. | Members of Wally Frank's "The Pipe of the Month Club" received a new pipe in the mail once a month. | ||
[[File:WallyFrankGarrick.jpg|thumb|Courtesy Doug Valitchka]][[File:WallyFrankPOM16.jpg|thumb|Courtesy Doug Valitchka]] | [[File:WallyFrankGarrick.jpg|thumb|Courtesy Doug Valitchka]][[File:WallyFrankPOM16.jpg|thumb|Courtesy Doug Valitchka]][[File:1943WallyFrankPipes.jpg|thumb|Wally Frank pipe shape chart, from the 1943 catalog]] | ||
[[File:WallyFrankSerA13.jpg|thumb|Courtesy Doug Valitchka]]In 1952, Wally Frank was on a buying trip in Italy and "discovered" pipe maker [[Castello|Carlo Scotti]]. Frank liked Scotti's pipes, but there was the small problem of Scotti's pipes bearing the same trademark or logo as one of Wally Frank's pipe lines, the [[White bar|White Bar]]. The two men decided on creating a new logo for pipes sold in the U.S.: a hole drilled in the stem and with a piece of silver foil inserted in the hole and covered with clear Lucite. | [[File:WallyFrankSerA13.jpg|thumb|Courtesy Doug Valitchka]]In 1952, Wally Frank was on a buying trip in Italy and "discovered" pipe maker [[Castello|Carlo Scotti]]. Frank liked Scotti's pipes, but there was the small problem of Scotti's pipes bearing the same trademark or logo as one of Wally Frank's pipe lines, the [[White bar|White Bar]]. The two men decided on creating a new logo for pipes sold in the U.S.: a hole drilled in the stem and with a piece of silver foil inserted in the hole and covered with clear Lucite. | ||